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Toyota Welcomes 2,317 New Hires by Firing Up a V8
On April 1, Toyota Motor Corporation did something no onboarding PowerPoint could ever accomplish. Executive Vice President Hiroki Nakajima cranked a GR GT3 engine on stage in front of 2,317 new employees, and the room changed in an instant. The…
Ford’s Patriot Pricing Play Is Back for Round Two
Ford is offering employee pricing to every American buyer for the second year running, this time wrapping the discount in red, white, and blue bunting…
Rivian’s CEO Made $402M While Its Stock Tanked
RJ Scaringe pulled in $402.6 million in total compensation for 2025. That’s not a typo. It’s one of the largest annual CEO payouts in the…
Kia’s Record Year Hides an Uncomfortable April Truth
Kia America sold 72,703 vehicles in April, down 3 percent from the same month last year. The company buried that number under a blizzard of…
VW’s ID. Polo Is the EV America Can’t Have
Volkswagen just pulled the wraps off a €24,995 electric hatchback that seats five, hits 283 miles of range, and charges to 80% in 24 minutes.…
The 2026 Lexus ES Is a Three-Way Bet on the Future
The eighth-generation Lexus ES is no longer just a comfortable commuter sedan. It’s now a three-car strategy covering hybrid and battery-electric powertrains, a quiet admission…
Rivian’s Georgia Plant Jumps to 300K Vehicles a Year
Rivian just told the market it’s not backing down. The company announced a 50 percent increase in production capacity at its Georgia manufacturing facility, pushing…
Ford’s Bronco Recall Is a Fix for a Fix Gone Wrong
Nearly 5,000 Ford Broncos are being recalled not because of a factory defect, but because somebody at a dealership botched a previous repair. That distinction…
Mercedes Brings Back Buttons But Won’t Ditch the Screens
Two years. That’s how long Mercedes-Benz knew its customers were unhappy with the disappearance of physical controls before it decided to act. Matthias Geisen, the…
California Can Finally Ticket Driverless Cars—Sort Of
For more than two years, autonomous vehicles have blown through red lights, rolled past crosswalks, and ignored traffic laws in California with zero consequences. Starting…