The Honda N-BOX has been a cornerstone of the kei car market since its debut in December 2011. Now in its third generation, launched in October 2023, it continues to dominate sales and captivate drivers in Japan.

A Legacy of Excellence
From its inception, the Honda N-BOX has set new standards for kei cars. It has consistently topped the sales charts for lightweight vehicles, maintaining its No.1 position since the first generation. From fiscal year 2017 to the first half of 2024, the N-BOX was not only Japan’s top-selling kei car but also secured first place for total new vehicle sales across all categories (excluding 2020, where it ranked second). This achievement underscores its immense popularity as one of Japan’s most iconic vehicles.
Three Model Lineup
The latest generation of N-BOX offers three distinct variants catering to diverse customer preferences:
- N-BOX (Standard Model)
- N-BOX JOY
- N-BOX Custom
Each model delivers practicality, efficiency, and the reliability Honda is famous for.
Powertrain and Driving Options
Honda equips the N-BOX with two engine configurations:
- 660cc Naturally Aspirated Engine
- Maximum Output: 58 PS
- Maximum Torque: 65 Nm
- 660cc Turbocharged Engine
- Maximum Output: 64 PS
- Maximum Torque: 104 Nm
Transmission options are streamlined with a Continuously Variable Transmission (CVT), ensuring smooth and efficient driving. Buyers can also choose between 2WD (Front-Wheel Drive) or 4WD, providing flexibility based on personal preferences and driving conditions.
The sleek and compact design of the 2023 Honda N-BOX.
Pricing Comparison
The entry-level N-BOX (2WD, naturally aspirated engine) has a starting price of ¥1,689,600. While it is on the higher end of the spectrum for kei cars, its pricing reflects superior features and generous equipment.
Competitor Price Comparison (Base Models):
- Nissan Roox: ¥1,637,900
- Mitsubishi eK Space: ¥1,580,700
- Suzuki Spacia: ¥1,530,100
- Daihatsu Tanto: ¥1,485,000
Honda opts not to offer stripped-down, business-focused variants, unlike some competitors. This decision ensures the N-BOX delivers a high level of comfort and features, justifying its slightly premium pricing.
Specifications Table
| Specification | Detail |
|---|---|
| Engine Options | 660cc NA / 660cc Turbo |
| Max Power (NA Engine) | 58 PS |
| Max Torque (NA Engine) | 65 Nm |
| Max Power (Turbo) | 64 PS |
| Max Torque (Turbo) | 104 Nm |
| Transmission | CVT |
| Drive Options | 2WD / 4WD |
| Starting Price (Japan) | ¥1,689,600 |
The Verdict
With its impressive history, thoughtful design, and multiple options, the Honda N-BOX continues to set the benchmark for kei cars. While it commands a higher price, its unmatched versatility and advanced features make it a worthwhile investment for urban drivers and small families alike.








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