Ferrari is making waves again. After surprising the world with its first SUV, the iconic Italian brand is now preparing to launch its first fully electric supercar. The unveiling is set for October 9, 2025, marking a major step in Ferrari’s electrification strategy.
The Italian automaker has remained tight-lipped about the specifics, but spy shots suggest a sleek, low-slung crossover-like body. Enthusiasts might be surprised to hear that fake exhaust sounds were detected during testing—possibly an effort to retain Ferrari’s signature engine roar despite ditching internal combustion.
CEO Benedetto Vigna described the upcoming model as the “elettrica”, hinting at a distinctive and unique launch event. Given Ferrari’s history, expectations are sky-high for a fully electric supercar that maintains the brand’s DNA.
Initial reports suggest that Ferrari’s electric supercar could surpass the $500,000 mark, making it one of the most expensive EVs on the market. However, Vigna pushed back on these rumors, stating that pricing is typically finalized just a month before the official reveal. Expect more concrete figures around September.
Ferrari is all-in on electrification. By 2026, the company aims for 60% of its lineup to be either plug-in hybrid or all-electric. In 2024, Ferrari’s numbers were already leaning that way—51% of sales came from hybrid models, while traditional gas-powered cars accounted for the rest.
With Ferrari pushing toward an electrified future, the upcoming October debut promises to be a significant moment in the brand’s legendary history. Fans and collectors alike will be watching closely as Ferrari redefines speed and luxury in an electric era.
