Baojun, a brand renowned for its compact and affordable electric vehicles (EVs), has stepped into a new era with the unveiling of the Xiang Jing, its first luxury-oriented flagship sedan. Translating to “Enjoy Territory,” this model boasts both electric (EV) and plug-in hybrid (PHEV) powertrain options, making it a highly versatile choice in the competitive sedan market.
Bold Design That Commands Attention
The Baojun Xiang Jing exudes modern sophistication with a design reminiscent of the premium Porsche Taycan. The front fascia features a rounded bumper, slim LED headlights with horizontal daytime running lights, and vertical air curtains for enhanced aerodynamics. A small lower grille adds subtle aggression to its sleek profile.
Front profile of the Baojun Xiang Jing sedan. Features bold design cues inspired by premium cars.
Moving along the side, the sedan is equipped with flush door handles, a panoramic glass roof, and aerodynamic alloy wheels. Adding to its luxury appeal, the expansive greenhouse design ensures excellent visibility while the chrome accents lend a sophisticated touch to the overall look.
Dimensions: Bigger than the Honda Accord
The Baojun Xiang Jing stands out not only for its design but also for its size. At 197 inches (5,005 mm) in length, it surpasses the Honda Accord’s length by 1.3 inches (33 mm). Its 114.2-inch (2,900 mm) wheelbase translates to superior interior space, offering more comfort on long journeys. Compared to the Accord, the wheelbase of the Xiang Jing is 2.8 inches (71 mm) longer, promising more legroom for passengers.
Powertrain Options: EV and PHEV for Urban Needs
Electric Variant
The all-electric version of the Xiang Jing emphasizes performance and efficiency. It comes with:
- A lithium iron phosphate (LFP) battery for better safety and longevity.
- A powerful 249 hp (186 kW) motor capable of propelling the car to a top speed of 106 mph (170 km/h).
This zero-emissions sedan caters to urban commuters and tech-savvy drivers seeking sustainable mobility with no compromise on power.
Plug-in Hybrid Variant
For buyers looking for the flexibility of both gasoline and electric power, the PHEV variant includes:
- A 1.5-liter turbocharged engine delivering 141 hp (105 kW).
- A smaller lithium iron phosphate battery enabling up to 63 miles (101 km) of electric-only driving range on the CLTC cycle.
This dual-power setup offers an ideal combination of long-range capability and the convenience of gasoline refueling for longer trips.
A side view of the Baojun Xiang Jing showcasing its long dimensions and premium features like a panoramic glass roof.
Designed for All Lifestyles
Despite its flagship status, Baojun markets the Xiang Jing as a mainstream sedan aimed at a diverse audience. From young families to urban professionals, the Xiang Jing promises to deliver comfort, aspirational design, and versatility for various commuting needs. This balance between affordability and sophistication sets the Xiang Jing apart as a practical luxury sedan for the mass market.
Key Specifications at a Glance
Feature |
Electric Variant |
Plug-in Hybrid Variant |
|---|---|---|
Motor Power |
249 hp (186 kW) |
141 hp (105 kW, turbo engine) |
Battery Type |
Lithium Iron Phosphate |
Lithium Iron Phosphate |
Electric Range (CLTC) |
Not disclosed |
Up to 63 miles (101 km) |
Top Speed |
106 mph (170 km/h) |
Not disclosed |
Vehicle Length |
197 inches (5,005 mm) |
197 inches (5,005 mm) |
Wheelbase |
114.2 inches (2,900 mm) |
114.2 inches (2,900 mm) |
The Baojun Xiang Jing marks a bold step for the brand, blending advanced technology, striking design, and varying drivetrain choices to create a vehicle tailored to modern expectations. With its launch, Baojun is clearly setting its sights on a much larger audience, aiming to redefine the mainstream sedan market.
