American Expedition Vehicles just dropped its second Ford Super Duty package, and the pitch is refreshingly honest: not everyone needs 40-inch tires. The FX370, now available for pre-order at $19,999 before options, slots beneath the FXL that AEV revealed earlier this year and shaves three inches of tire diameter along with $6,000 off the price.
The math is simple. The FXL rides on 40-inch BFGoodrich HD-Terrain KT rubber and costs $25,999. The FX370 wraps 37-inch BFGoodrich All-Terrain T/A K03s around 18-inch AEV Salta wheels.
Both packages share AEV’s four-inch DualSport suspension with Bilstein dampers, engineered specifically for the Super Duty platform. Both get a winch-compatible stamped steel front bumper and a high-clearance rear bumper. Both receive AEV-embroidered headrests and nearly identical exterior graphics, making these trucks siblings separated by tire circumference.
The real difference shows up in the bodywork. Because 37-inch tires fit within the modified wheel wells without major surgery, the FX370 skips the FXL’s HighMark fender flares entirely. No sheetmetal cutting, no added panel work.
AEV hasn’t published a configurator yet, so whether those flares will be offered as an option remains unclear, but they probably should be. They look too good to leave on the shelf. The FX370 also forgoes the FXL’s beadlock-capable Katmai wheels in favor of the Salta design, though expect an upgrade path once AEV sorts out its options list.
Production is slated to begin in October 2026. That $19,999 sits on top of whatever a buyer pays for the Super Duty itself, which means a decently equipped F-250 or F-350 with the AEV treatment will push well past $80,000 before you start ticking boxes. That is the reality of the modern heavy-duty truck market, where the base vehicle has become a platform and the aftermarket has become the finishing touch.
AEV’s reputation was built on Jeep Wranglers and then expanded through partnerships with GM and Ram. The Chevy Silverado HD ZR2 Bison and the Ram-based Prospector XL carry the company’s fingerprints. Moving into Ford territory this year represents a calculated land grab across every domestic full-size truck brand.
What separates AEV from the avalanche of bolt-on lift kits flooding the market is execution. Their packages are designed as integrated systems, not a pile of parts pulled from different catalogs. The suspension, wheels, tires, and bumpers are matched to work together, and the fit and finish is meant to pass for factory. That OEM-quality standard is what justifies a five-figure price tag for a package that doesn’t include the truck underneath it.
The FX370 also signals something about where AEV sees demand. The FXL, with its 40-inch tires and $26K ask, is the halo product, the one that gets photographed in the desert and posted on Instagram. The FX370 is the one that actually sells, giving customers roughly 90 percent of the visual impact and off-road capability at 77 percent of the cost without requiring bodywork modifications that complicate warranty conversations.
AEV hasn’t disclosed volume targets, but two packages in rapid succession for a single platform suggest the Ford partnership is moving fast. Whether a mid-tier option or even a street-oriented appearance package follows remains to be seen. The playbook is familiar: start at the top, then work your way down until the margin math stops making sense.
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