Chinese tech titan Xiaomi is rapidly establishing its presence in the electric vehicle (EV) world. With the astonishing success of its SU7 sedan and plans for a third electric model, Xiaomi is accelerating toward becoming a significant player in the global EV market.
Over 135,000 SU7 Units Sold in Less Than a Year
In 2024, Xiaomi sold an impressive 135,000 units of its debut electric sedan, the SU7. This was beyond the company’s original target of 100,000 units—achieved within just nine months since its launch in March. With consistent monthly sales growth, the SU7 has set a strong foundation for Xiaomi’s automotive ambitions.
Key Sales Milestones of SU7 in 2024:
- June: Delivered 14,296 units.
- Sales dipped slightly mid-year but surged to 20,726 units in October and 23,156 units in November.
“The SU7 has proven to be a breakout model for us,” said Lei Jun, the founder and CEO of Xiaomi, during a recent broadcast.
Xiaomi SU7 in Hot Pink
15th Anniversary Edition of the Xiaomi SU7 in hot pink.
Special SU7 Anniversary Edition in Hot Pink
To celebrate Xiaomi’s 15th anniversary, the brand introduced a bespoke hot pink version of the SU7 sedan. This limited edition features pink and silver wheels and is exclusively available via the Xiaomi EV app.
Xiaomi SU7 Limited Edition Interior
Stylish interior of the anniversary model.
Enter the SUV Segment With the YU7
Building on the success of the SU7 sedan, Xiaomi is now gearing up to launch its first-ever electric SUV, the YU7. Deliveries are set to begin by mid-2025, marking Xiaomi’s evolution into a more diversified automaker.
Although Xiaomi has yet to reveal the complete technical details, the upcoming YU7 SUV is expected to share many specs with the SU7.
Likely Specifications for YU7:
- Battery Options: 73.6 kWh, 94.3 kWh, and 101 kWh.
- Dual-Motor All-Wheel Drive: Includes:
- 295 hp front motor
- 386 hp rear motor
- Total Output: 681 hp.
- Pricing: Estimated between ¥250,000–300,000 ($34,200–$41,000), making it a competitive luxury EV SUV.
- Sales Start: Expected in June or July.
Xiaomi has set its sights on selling over 300,000 EVs annually by 2025, including the SU7, YU7, and an anticipated third model rumored to debut in 2026. With its blend of cutting-edge technology, competitive pricing, and strong brand equity, Xiaomi aims to revolutionize the EV landscape and challenge established automakers.
Specifications Table: Xiaomi SU7 and YU7 (Expected)
Feature |
SU7 (Current) |
YU7 (Expected) |
|---|---|---|
Battery Capacity |
73.6 kWh / 94.3 kWh / 101 kWh |
73.6 kWh / 94.3 kWh / 101 kWh |
Powertrain |
Single-motor or Dual-motor AWD |
Dual-motor AWD |
Combined Output |
681 hp |
681 hp |
¥249,000–299,000 ($33,800–$40,700) |
¥250,000-300,000 ($34,200–$41,000) |
|
Expected Availability |
Available |
June/July 2025 |
Xiaomi’s electric aspirations are clear, and with momentum from the SU7’s success, the upcoming YU7 SUV could truly reshape the competition.
