Nearly one in four Americans who financed a new car last quarter signed up for a loan lasting at least seven years. That number, 23.9%, is a record, and it barely scratches the surface of a market that has completely untethered itself from anything resembling financial discipline.

Edmunds data for the second quarter of 2026 paints a picture that should alarm anyone who remembers when a four-year car loan was standard. A record 36.5% of new-vehicle buyers chose terms of 73 months or more. In 2016, that figure was 27.3%.

The shift has been steady, predictable, and largely ignored by an industry too busy celebrating transaction prices that hover around $50,000.

The average monthly payment hit $777, an all-time high for the third straight quarter. Annualized, that’s $9,324 just to keep a car in the driveway. And that’s the average — more than one in five buyers committed to payments of $1,000 or more.

Buyers aren’t just paying more per month. They’re financing more total debt and bringing less cash to the table. The average amount financed climbed to a record $44,156, up nearly $1,800 from a year ago. Down payments slid to $5,815, just 11.6% of the average purchase price, the thinnest skin in the game in almost six years.

The math is rough on the lender side too, though that depends on which end of the contract you’re sitting on. Banks are collecting an average of $9,811 in lifetime interest per loan, a new record, with the average APR holding at 7%. For seven years of payments, that means buyers are handing over roughly $54,000 for a vehicle that will be worth a fraction of that when the note finally clears.

Ram saw this coming. The brand introduced a 10-year, 100,000-mile limited powertrain warranty after CEO Tim Kuniskis acknowledged that nearly 80% of new truck loans exceed five years. When the warranty has to chase the loan term, something structural has broken.

Used car buyers aren’t faring much better. A record 6.3% of them are now making monthly payments of $1,000 or more. The average amount financed for a used vehicle reached $30,414, enough to buy a brand-new Chevrolet Trax, Nissan Kicks, or Toyota Corolla Cross and still have change left over. Used-car APRs averaged 10.5%, which means the total cost of ownership on a secondhand vehicle is quietly creeping toward absurdity.

Jessica Caldwell, Edmunds’ head of insights, called it “the stark reality of today’s new-vehicle market,” noting that buyers are “forced to stretch their budgets to the absolute limit just to get into a new vehicle.” She described it as the new normal, a phrase that should land like a cold slap given that America is already sitting on $1.7 trillion in outstanding auto debt and repossessions have climbed back toward recession-era levels.

The industry spent years pushing average transaction prices higher through trim-level creep, tech packages, and the SUV-ification of every segment. Consumers kept buying, stretching terms a few months at a time, absorbing rate hikes one quarter at a time. Now the elastic has snapped taut.

Buyers are maxed out on duration, maxed out on monthly payment, and putting down the smallest share of cash in six years. There is no more room to stretch. The only question left is what breaks first — consumer tolerance or the loans themselves.